禮品盒是一種包裝盒子，能夠表達(dá)情義的一種社會(huì)功能。禮品盒是一個(gè)能包裹物體的精美，獨(dú)特的外表，使裝點(diǎn)和渲染物品的外在包裝盒。禮品盒是以饋贈(zèng)親友禮物表達(dá)情意為主要目的的配備的實(shí)用禮品包裝，是包裝方式的一種功能的社會(huì)需要的延伸。因?yàn)槎Y品盒是包裝方式的一種功能的社會(huì)需要的延伸。所以它不僅有包裝的作用并且在一定程度上凸顯了一部分的作用，禮品盒的精美程度是和增加商品價(jià)值成正比的，在一定程度上弱化了商品的使用價(jià)值。下面給大家介紹一下禮品包裝盒在設(shè)計(jì)上要注意的問題。

Gift box is a type of packaging box that can express a social function of friendship. A gift box is an exquisite and unique appearance that can wrap around objects, making it an external packaging box for decorating and rendering items. Gift boxes are practical gift packaging primarily designed to express affection by giving gifts to family and friends. They are a functional extension of packaging methods that meet social needs. Because gift boxes are a functional extension of social needs in packaging methods. So it not only has the function of packaging, but also highlights a part of its function to a certain extent. The exquisite degree of the gift box is directly proportional to the increase in product value, which to some extent weakens the use value of the product. Below, we will introduce the issues that should be paid attention to in the design of gift packaging boxes.

一、盒型的整體結(jié)構(gòu)

1、 The overall structure of the box type

盒型的結(jié)構(gòu)也就決定包裝盒的整個(gè)外形結(jié)構(gòu)。包括展示面的大小、尺寸和形狀。常見的包裝的形態(tài)主要有：圓柱體類、長(zhǎng)方體類、圓錐體類和各種形體以及有關(guān)形體的組合及因不同切割構(gòu)成的各種形態(tài)包裝形態(tài)構(gòu)成的新穎性對(duì)消費(fèi)者的視覺引導(dǎo)起著十分重要的作用，奇特的視覺形態(tài)能給消費(fèi)者留下深刻的印刷。

The structure of the box type also determines the overall appearance structure of the packaging box. Including the size, size, and shape of the display surface. The common forms of packaging mainly include cylinders, rectangles, cones, and various forms, as well as the combination of related forms and the novelty of packaging forms formed by different cuts, which play a very important role in guiding consumers visually. Unique visual forms can leave a profound impression on consumers.

二、材質(zhì)的選擇

2、 Material selection

不同的材質(zhì)給人的手感視覺是不一樣的。像銅版紙：紙面非常光潔平整，平滑度高，光澤度好。 藝術(shù)紙：這類紙張通常需要特殊的紙張加工設(shè)備和工藝，加工而成的成品紙張具有豐富的色彩和獨(dú)特的紋路。比較有藝術(shù)氣息。 卡紙：是一種堅(jiān)挺厚實(shí)、定量較大的紙。生活中都是比較常見的。 觸感紙：是一種具有絨面觸感的紙張，手感、滑而細(xì)膩、有明顯的厚重感，顯得有檔次。

Different materials give different tactile and visual effects. Like coated paper: The paper surface is very smooth and flat, with high smoothness and good glossiness. Art paper: This type of paper usually requires special paper processing equipment and techniques, and the finished paper produced by processing has rich colors and unique patterns. It has an artistic atmosphere. Cardboard: It is a sturdy, thick, and heavy weight paper. It is quite common in daily life. Touch paper: It is a type of paper with a suede texture, which has a smooth and delicate feel, a clear sense of thickness, and appears to be of high quality.

三、色彩設(shè)計(jì)

3、 Color design

色彩設(shè)計(jì)在包裝設(shè)計(jì)中占據(jù)重要的位置。包裝設(shè)計(jì)中的色彩要求醒目，對(duì)比強(qiáng)烈，有較強(qiáng)的吸引國(guó)和競(jìng)爭(zhēng)力，以喚起消費(fèi)者的購(gòu)買欲望。設(shè)計(jì)者要研究消費(fèi)者的習(xí)慣和愛好以及國(guó)際、國(guó)內(nèi)流行色的變化趨勢(shì)，以不斷增強(qiáng)色彩的社會(huì)學(xué)和消費(fèi)者心理學(xué)意識(shí)。

Color design occupies an important position in packaging design. The color requirements in packaging design are eye-catching, with strong contrast, strong attractiveness and competitiveness, in order to arouse consumers' desire to purchase. Designers need to study consumer habits and preferences, as well as the changing trends of international and domestic popular colors, in order to continuously enhance the sociological and psychological awareness of colors.

有了食品包裝禮盒上面的小總結(jié)，希望對(duì)廣大客戶有所幫助，如果有什么不理解的或者尋求幫助的請(qǐng)點(diǎn)擊我們的網(wǎng)站：http://zkwmw.com或者來電咨詢，我們會(huì)盡全力為您解決

With the summary on the food packaging gift box, I hope it can be helpful to our customers. If you have any questions or need help, please click on our website: http://zkwmw.com Or call for consultation, and we will do our best to solve it for you