對(duì)于同一系列的食品包裝盒設(shè)計(jì)中，應(yīng)采用相同的顏色、字體或圖案，以便給人以統(tǒng)一的印象，讓消費(fèi)者一眼就能知道該產(chǎn)品是哪個(gè)食品品牌的系列產(chǎn)品。此外食品紙盒包裝設(shè)計(jì)的注意事項(xiàng)中的性能設(shè)計(jì)主要包括三個(gè)方面：

For the design of food packaging boxes in the same series, the same color, font or pattern should be used to give a unified impression, so that consumers can know at a glance which food brand the product is. In addition, the performance design in the precautions of food carton packaging design mainly includes three aspects:

防護(hù)性能設(shè)計(jì)，包括防潮、防霉、防蛀、防震、防漏、防碎、防擠壓等功能；

Protection performance design, including moisture-proof, mould proof, moth proof, shock proof, leak proof, shatter proof, extrusion proof and other functions;

便利的性能設(shè)計(jì)，包括便利的店面展示、銷售、方便顧客攜帶、使用等；

Convenient performance design, including convenient store display, sales, convenience for customers to carry, use, etc;

銷售業(yè)績(jī)?cè)O(shè)計(jì)，即沒有銷售人員的介紹或示范，顧客只能通過閱讀包裝圖片和文字來了解商品，然后決定購(gòu)買。

Sales performance design, that is, without the introduction or demonstration of the salesperson, customers can only understand the goods by reading the packaging pictures and text, and then decide to buy.

這三個(gè)方面的功能設(shè)計(jì)是食品包裝設(shè)計(jì)是否好的三個(gè)維度。一個(gè)好的食品包裝設(shè)計(jì)首先要滿足前兩個(gè)方面的要求，然后在提升性能設(shè)計(jì)方面做得足夠好。

The functional design of these three aspects is the three dimensions of whether food packaging design is good or not. A good food packaging design should first meet the requirements of the first two aspects, and then do a good enough job in improving the performance design.

此外在食品紙盒包裝設(shè)計(jì)的注意事項(xiàng)中，要注意文字字體的統(tǒng)一性，不要太多字體，影響消費(fèi)者閱讀產(chǎn)品信息。同時(shí)，應(yīng)用色彩時(shí)不應(yīng)使用三種以上的色彩組合。太多太雜的顏色組合會(huì)造成視覺表現(xiàn)上的混亂，除非食物的特點(diǎn)是主要的味道是五顏六色的。

In addition, in the notes of food carton packaging design, attention should be paid to the unity of text fonts, not too many fonts, which will affect consumers' reading of product information. At the same time, more than three color combinations shall not be used when applying colors. Too many and too miscellaneous color combinations will cause confusion in visual performance, unless the main flavor of food is colorful.

簡(jiǎn)潔的字體和和諧的色彩搭配不僅是近年來食品包裝設(shè)計(jì)的發(fā)展趨勢(shì)，也是許多食品在食品包裝設(shè)計(jì)中注意的設(shè)計(jì)準(zhǔn)則。

Simple fonts and harmonious color matching are not only the development trend of food packaging design in recent years, but also the design criteria that many foods pay attention to in food packaging design.

總之，一個(gè)食品品牌的包裝設(shè)計(jì)才能不出差錯(cuò)，進(jìn)一步與其他品牌競(jìng)爭(zhēng)。后續(xù)將會(huì)有更多關(guān)于食品包裝盒設(shè)計(jì)包裝的操作，您想了解更多可以隨時(shí)來關(guān)注我們網(wǎng)站http://zkwmw.com！

In short, a food brand's packaging design can not go wrong and further compete with other brands. There will be more operations on food packaging box design in the future. If you want to know more, you can follow our website at any time http://zkwmw.com ！